About Us

Mission Statement

With every passing year of almost 5 years of existence, SMS Fashion has recorded excellent growth. This dynamic company has redefined its segment of the industry and created new standards of excellence. The sheer hard work dedication and help from the almighty have brought the company to its enviable position. The pioneering spirit lives on as the company moves. To retain a leadership position as the largest value added denim Products Company in Pakistan. To become a significant global Fashion Company.

Introduction

SMS Fashion is customer-driven, cost-effective and continuously improving its products. Our strategic intent is to better satisfy the needs of our clients and to provide them with competitive solutions by delivering quality products. Here at SMS Fashion train staff and workers to achieve excellence in Quality Assurance. We believe in an environment that helps us to maintain the highest business ethics and a positive atmosphere among the clients, the employees, and the management. SMS Fashion is to endure responsible commercial success in Denim , Twill, and the like. With this comes the challenge of achieving international quality standards for garment manufacturing. We must balance goals of superior profitability and return on investment, leadership market positions, and superior products and services.

couple, girl, woman-4682956.jpg

Products

Our product line includes Basic 5-pocket, chinos, 6-pocket cargo pants and shorts, formal wear, Slim Fit pants, jackets, and customized styles as per Customer requirement. Our products feature Denim, Twills, Power Stretch, Light-weight, Woven and plain woven fabrics, Satin, Printed, Coated, and Multi-functional materials with specialized finishes.

Product Development

We provide a full range of services to our Clients ranging from ideas, initial design concepts , and new product development to final ready-to-wear garments delivered with excellence. Our prompt responses, quick turn-around times, and delivery commitment help us stand out with our Customers. Our design department is fully equipped with modern machinery and experienced staff and works with our Customers to develop their seasonal design collections all year round. Our R&D department continually endeavors to create and present new finishes and effects.

Commitment to Excellence

1. Our Quality Policy

we never stop exploring ways to further improve the quality of products. It is the quest for higher standards of production that is the key to our success. An independent quality team is trained specifically to monitor our process to ensure the customer’s requirements. It is an elite team with comprehensive authority to control the complete production process to achieve the desired quality level. Every material used is checked by this team before it is stored or allocated.
Process quality checks start from in-house fabric inspection, cutting, in-line and stage inspection in sewing, wet process scrutinizing, and finishing till the end when the final product is packed for shipment.

We are Committed

  • To continually improve the effectiveness of the quality management systems.
  • To provide better quality products to our customers that fully satisfy their needs.
  • To educate our employees to understand the importance of quality and how to measure it.
  • To provide a healthy environment – an environment where ideas & suggestions are welcomed and shared to deliver better quality products and services.
  • To utilize optimum resources to meet urgent in-time deliveries with the highest reliability.

2. Social Responsibility

We are committed to establishing and maintaining a CSR System to ensure compliance with legal, ethical, and social obligations toward employees, customers, and society through the following coordinated efforts:-
We believe our activities should:

• Respect the environment
• Generate economic benefits
• Create a positive influence on the society
• Create opportunities for good quality life

3. EH&S Policy

  • Minimize its environmental impact, as is economically and practically possible Save raw materials including energy and water, and avoid waste
  • Ensure that all its present and future activities are conducted safely, without endangering the health of its employees, its customers, and the public
  • Develop plans and procedures and provide resources to successfully implement this policy and for dealing effectively with any emergency
  • Provide environmental, health, and safety training to all employees and other relevant persons to enable them to carry out their duties safely without causing harm to themselves, to other individuals, and the environment
  • Ensure that all its activities comply with national environmental, health, and safety regulations

A Few Words About

Our Fabric Sourcing

SMS Fashion sources fabrics from Denim Mill to Meet the fabric needs of the Market

External Fabric

SMS Fashion has developed a business agreement with External Fabric Suppliers for Reliable Supply.

Maintain Stocks

We Carry Minimum Stock Levels for Most Commonly Used Maintaining Fabric Stocks.

Production Lead Time

45 days production lead time from initial sampling to dispatch. 30 days after cutting go ahead.

Library

Prepared Fabric Library (Local /Import) This Library is updated every quarter. We have an updated library of our denim stocks.

Sampling

2 Weeks lead time for development and sampling with external Suppliers. The samples prepared here are known as PCR.

Concepts

From reassuring heritage styles to cutting-edge performance blends. To achieve our acclaimed level.

Shopping Cart
Scroll to Top